FARMER NAVIGATIONAL COACHING SERVICES
Our coaching focuses on identifying and overcoming obstacles and achieving goals. Each farmer’s goals and obstacles are different, and the one-on-one approach allows for us to address individual farmer needs.
MFSN coaches provide support in the following areas:
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Farm operations & business development
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Farm planning & goal setting
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Marketing & sales
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Interpersonal skills
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Funding opportunities
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Resource navigation
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Taxes
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And much more to help you with your farm goals and obstacles!
BENEFITS
GUIDANCE
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Farm vision, mission, and purpose
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Design, implementation, infrastructure improvements
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Purchase your own farm or leasing land
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Skills to help manage your farm team, neighbors, partners
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Access to mental wellness support
Coaches provide guidance and support in the following and more:
BUSINESS
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Improve tracking methods, records, projections
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Insurances, permits, partnerships, certifications, DCCA, DLIR, DOT and more
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Funding opportunities to advance your farm
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Ag-Tourism
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Marketing and Branding
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Ag Policy & advocacy
Coaches provide guidance and support in the following and more:
SKILLS
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Farm operations & problem-solving
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Farm business development
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Farm planning & goal setting
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Funding & grant opportunities
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Record keeping & organization
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Marketing & sales
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Resource navigation
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Building connections & partnerships
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And more based on your farm’s needs
Coaches provide guidance and give you the skills in the following areas:
CRITERIA
Small, regenerative farming operations
Must be a permanent Maui County resident.
Must already be producing food.
We are not a “beginning farmer training program”
Must have annual income of less than $60k ($150k couple)
HOW IT WORKS
Find Coaching on Your Island
- Learn More
Maui Farms: Book a session to talk through your needs and get connected to the right resources.
1 hr
Free - Learn More
Maui Farms: Book a farm visit to better understand your operation, identify needs and challenges.
1 hr
Free - Learn More
Molokaʻi Farms: Book a session to talk through your needs and get connected to the right resources.
1 hr
Free - Learn More
Moloka Farms: Book a farm visit to better understand your operation, identify needs and challenges.
1 hr
Free - Learn More
Lānaʻi Farms: Book a session to talk through your needs and get connected to the right resources.
1 hr
Free - Learn More
Lānaʻi Farms: Book a farm visit to better understand your operation, identify needs and challenges.
1 hr
Free
PRICING: YOUR CONTRIBUTION
Coaching is offered on a donation basis to keep it accessible for all Maui, Molokaʻi, and Lānaʻi growers. Your contribution helps sustain this program and is complemented by funding from the County of Maui Department of Agriculture.

“I love the involvement and inclusiveness Georgia shows knowing I’m new to this and learning the foundations. Lots of stuff: Planting, Crop management, Ecological zones, Water retention, Taking and maintaining invasive species, Land ownership, Land leasing, Renting for farming.
Georgia has been that teacher in a world that is very confusing. So grateful for her, and the efforts of the MFSN.”
— Bianca Antonio

“You are absolutely amazing. Thank you so much for sharing your wisdom. I’m so stoked and grateful to be learning from you!!”
— Jocelyn Cruz




